I recently read a research paper entitled Bayesian Statistics and the Efficiency and Ethics of Clinical Trials. While mostly technical, it asks a few important questions about clinical drug trials that are interesting to think about but which also have a direct link to marketing and website experimentation. Let me explain: Clinical trials are experiments … Read more What do marketing and drug trials have in common?
Writing compelling post titles can be challenging and time consuming. But if you don’t put the necessary time and energy into it, you could be blowing your biggest chance to pull additional readers to your article.
Do you have copy anxiety? ‘What if this isn’t good enough?’, you say to yourself. ‘What if it’s boring and my audience doesn’t care?’